In the beginning, there was wort - the unfermented liquid that is the infancy of all beer. As the 1950's hurtled to a close, The Brewmasters of Genesee sought to concoct a most satisfying ale - one that would set a standard for all things smooth for years to come.

For these Masters - the wort was their Alpha. With meticulous skill and talented artistry, they arrived at their Omega. And then there was Cream. Thusly, in April of 1960 a legacy was born … Genesee Cream Ale